our ecosystem

The essence of our collective identity resides in our ECOSYSTEM OF ALLIANCES AND COLLABORATION in which academics, consultants, and professionals participate. The creation of this solid network of alliances and collaboration nodes throughout all these years has allowed us to advance in the field of intangibles and consolidate concepts, create and implement management models and tools, and establish indicators and standards in measurement and reporting

AN ECOSYSTEM OF ALLIANCES AND INTERACTIVE COOPERATION

The essence of our cooperation identity is projected in our ECOSYSTEM OF ALLIANCES which brings together academics, consultants and professionals. Creation of this solid alliance network and “cooperation nodes” enabled us during all these years to make progress in the area of intangibles, to solidify concepts, to create and implement management models and indicators.

Innovation and Knowledge Network
Scientific Comittee

Luis Abril

Experto en intangibles

Juan José Almagro

Exdirector general
MAPFRE

Alberto Andreu

Profesor asociado
Universidad de Navarra

Paul Argenti

Profesor Comunicación Corporativa
Tuck School of Business

Marijke Baumann

Directora
Corporate Communication Centre & Executive MSC in Corporate Communication

Juan Benavides

Catedrático
Universidad Complutense de Madrid

Roger Bolton

Presidente
Arthur W. Page Society

Andrea Bonime-Blanc

CEO y fundadora
GEC Risk Advisory

Jorge Cachinero

Global Advocacy & Government Relations
IRU

Enrique Carreras

Profesor CEU
San Pablo

Craig Carroll

PhD Professor Visiting Scholar &
Adjunt Professor
NYU

Ana Casado

Profesora
Universidad de Málaga

María Fernanda Castillo

Senior Brand Consultant
& Openminders Founder

Joan Costa

Comunicólogo y Catedrático
Universidad Iberoamericana de México

Macarena Estevez

CEO y socia fundadora
Conento

Charles Fombrun

CEO
Reputation Institute

Justin Green

Presidente
Global Alliance

Anne Gregory

Profesora
Universidad de Huddersfield

Oriol Iglesias

Profesor
ESADE

Nicholas Ind

Profesor EUR, Stockholm University & Copenhagen Business School

Mariano Maqueda

Socio fundador
Punto de Fuga

Juan Manuel Mora

Vicerrector Comunicación
Universidad de Navarra

Juan Díez Nicolás

Presidente y fundador
ASEPs

Xavier Oliver

Profesor
IESE

José Ignacio Peláez

Profesor Universidad de Málaga
Director Cátedra de Métricas y Gestión de Intangibles

Italo Pizzolante

Socio fundador
Pizzolante

Fernando Prado

Experto en Gestión de Marca
y Reputación Corporativa

Josep Santacreu

CEO
DKV España

Majken Schultz

Profesora de Comunicación
Copenhagen Business School

Terry Tyrrell

Cofundador
The Brand Union

Cees Van Riel

Director Reputation Forum Netherlands
Profesor de RSM Erasmus University Rotterdam

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Corporate Excellence - Centre for Reputation Leadership

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