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Estudios & Informes September 2021

Comunicación

Global PR & Communication Model 2021: Application and applicability in Italy

The aim of this thesis is to study the application and applicability in Italy of the Globa ...

Entrevistas April 2019

Comunicación

Alberto Lopez-Valenzuela (Alva Group) talks about the Connecting Leader

Over the last twenty-five years, we have seen a dramatic shift in the balance of power fro ...

Entrevistas May 2016

Comunicación

Roger Bolton (W. Page Society) talks about the role of the CCO

Interview with Roger Bolton (President, Arthur W. Page Society). He talks about the role o ...

Storytelling or The Art to Tell Brand Stories

Comunicación February 2013
Insights estratégicos

Storytelling or The Art to Tell Brand Stories

February 2013

Insights estratégicos February 2013

Comunicación

Storytelling or The Art to Tell Brand Stories

We live in a new attention economy, where time, as never before, is gold and information s ...

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