Trend map - Approaching The Future 2024 - Liderando la reputación corporativa de las empresas - Corporate Excellence
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30 Septiembre, 2024

Reputación & Riesgos Reputacionales

Trend map - Approaching The Future 2024

Do you want to know the most important trends in intangibles for companies?

Approaching the Future 2024 identifies the trends that impact the business agenda into three levels of relevance:

  • First level:
    • Corporate reputation, urgency and competitive advantage for companies
    • Responsible leadership for the business transformation that society demands
    • Sustainability in the face of a paradigm shift
    • Corporate purpose, strategic pillar and driver of transformation
  • Second level:
    • Communication at the heart of business strategy
    • Cybersecurity in the spotlight
    • Conscious, connected and committed brands
  • Third level:
    • The future of work in redefinition: towards hybrid, collaborative and transversal models.
    • The artificial intelligence revolution and the beginning of its implementation
    • Discover the main data by trend, the areas of action and the great challenges that the business community faces in Approaching the Future 2024.

See all the supplementary materials of the report here.