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BKK Trends Forum

Article

2 june, 2021

BKK Trends Forum

Tendencias

8 january, 2016

Reputación & Riesgos Reputacionales

Corporate reputation: the result of a culture of shared values

Document prepared by Corporate Excellence – Centre for Reputation Leadership and amo ...

28 november, 2015

Marca

Adolfo Jarrín (Creating) nos habla sobre alineamiento y procesos de transformación cultural

Entrevista a Adolfo Jarrín, fundador y presidente de Creating, sobre cultura corpor ...

8 january, 2012

Marca

Linking a brand’s DNA to a company’s strategy: the vital role played by identity and culture

A corporate brand is used not only to ensure the application of business strategy but also ...

24 november, 2011

Sostenibilidad

Mission, vision and values of the company: the centre of a good CSR praxis

What is the purpose of the self-declaration made by a company, the elements which make up ...

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