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Interview InterviewSEPTIEMBRE 2014

Communication

David Rogers (BRITE) explains us how new technologies are changing the way organizations make corporate communications

David Rogers is the Executive Director of BRITE at Columbia Business School and the faculty director of the school's Executive Education program on Digital Marketing Strategy. He is the founder and host of the Center on Global Brand Leadership's acclaimed BRITE conference, where leaders from media and business discuss how innovation and technology are transforming the ways we build great brands.

David teaches on the Global Chief Communications Officer Program. He explains us how new technologies are changing the way organizations make corporate communications.