Interview with Cees Van Riel, Corporate Communications Professor at RSM/Erasmus University - Ecosistema de conocimiento de Corporate Excellence
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Interview InterviewOctober 2012

Purpose, Culture & Corporate Brand

Interview with Cees Van Riel, Corporate Communications Professor at RSM/Erasmus University

Interview with Cees Van Riel, Corporate Communications Professor at RSM/Erasmus University about the alignment factor and how business must introduce a new perspective of management if they want to surive in the long run.