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5 results

3 april, 2014

Métricas

Strong Brands, Profitable Brands: How Greater Alignment with Ideals Leads to Best Results

Estimation of a brand’s value and its contribution to business has always been consi ...

1 january, 2014

Métricas

Ideas fuerza AMEC – 5th European Summit on Measurement

Principales conclusiones de la 5ª edición del encuentro internacional AMEC Sum ...

Document

21 november, 2013

Indicadores de Vitalidad de Marca

Métricas

21 november, 2013

Métricas

Indicadores de Vitalidad de Marca

Documento elaborado por Corporate Excellence – Centre for Reputation Leadership con ...

29 july, 2012

Métricas

The relation between perception and reality: evaluating reputation in offline and online media

Traditional and digital media present an ongoing challenge to companies, given that they c ...

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