AuthorRicardo Pérez

Ricardo has studied Audiovisual Communication and has been working in market research for the last 20 years.

He is the responsible for development of Brand Guidance Programs in Spain. Ricardo is taking direct responsibility for some of them, including categories like telecommunications, beverages and ”quick service restaurants”.

Previous experience in projects related to banking, services and digital transformation in sectors such as telecoms

He has given lectures in Masters and Post-Graduate programs at Business Schools such as ESADE, ESIC and  IE. Further,  guest speaker on  different Universities, including UCM, Deusto and Universidad de Extremadura.

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