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Videos 25 november, 2021

Purpose & Culture

Corporate Purpose: business vision and future challenges

Dialogue table on Corporate Purpose held within the framework of the 2021 Annual Conferenc ...

Videos 25 november, 2021

Reputation & Reputational Risks

The intangibles movement: lever for corporate excellence

Welcome and opening by Ángel Alloza, CEO of Corporate Excellence - Center for Reput ...

Studies & Reports 7 september, 2021

Communication

Global PR & Communication Model: Application and applicability in Italy

The aim of this thesis is to study the application and applicability in Italy of the Globa ...

Videos 10 february, 2018

Reputation & Reputational Risks

Research on Corporate Reputation. Conversation

Colloquium on Corporate Reputation organized by Corporate Excellence where Craig Carroll e ...

Videos 28 november, 2017

Metrics

Global Intangible Finance Tracker (GIFT 2017). Symposium

Dialogue between David Haigh (CEO, Brand Finance) and Ángel Alloza (CEO, Corporate ...

Document

14 april, 2016

Online Comments Report 2016

Communication

Studies & Reports 14 april, 2016

Communication

Online Comments Report 2016

5th issue of the Online Comments Report, developed by Corporate Excellence and LLORENTE & ...

Studies & Reports 4 april, 2016

Communication

Online Comments Report 2016 (Executive Summary)

5th issue of the Online Comments Report, developed by Corporate Excellence and LLORENTE & ...

Studies & Reports 11 november, 2015

Communication

Online Comments Report 2015 (Executive Summary)

Executive summary of the 4th issue of the Online Comments Report. This report, developed b ...

Studies & Reports 28 may, 2015

Communication

Executive Summary - Online Comments Report 2014

Executive summaryof third issue of the Online Comments Report. Itis a rigorous analysis of ...

Brand Premium

Document

20 august, 2014

Brand Premium

Brand

Slides 20 august, 2014

Brand

Brand Premium

PowerPoint sobre “Brand Premium”. Conferencia de Nigel Hollis, Chief Global An ...

Consumer input

Document

20 august, 2014

Consumer input

Brand

Slides 20 august, 2014

Brand

Consumer input

PowerPoint sobre “Consumer input”. Conferencia de Tim Wragg, CEO Millward Brow ...

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