20 november, 2014

Internationalization, digitalization and crisis management – the new challenges of corporate communication

As the old saying goes, if you don’t communicate, you don’t exist. Today, in o ...

29 july, 2015

More conscious and coherent brands: building reputation from within

Coherence of identity and reputation is essentially a reflection of a conscious decision-m ...

24 february, 2013

What Makes a Chief Communications Officer Excellent?

An international research study sponsored by Corporate Excellence – Centre for Reput ...

21 march, 2014

The boom of co-creation: brand management that listens to stakeholders and involves them in its processes

Brand Management is becoming an increasingly multi-actor discipline that encourages custom ...

28 december, 2011

The new Reputation Economy and the recovery of the ‘Spain’ brand.

Spain is a mature country, with a current high risk that it will get through in time but, ...

28 may, 2012

The role of the Chief Communications Officer (CCO) in managing intangibles

The lack of a single officer who can take charge of managing the main intangible assets of ...

6 may, 2021

Approaching the Future 2021: Trends in reputation and management of intangibles

One year after the start of the pandemic, we published a new edition of Approaching the Fu ...

20 october, 2014

Corporate Social Responsibility: It Works, and It Is Highly Profitable

Is CSR just a beautiful social dream in the world of business ruled by numbers? Or is it a ...

8 october, 2012

Remuneration, training and diversity – issues supervised by the Boards of publicly traded companies

This document analyzes the evolution of Boards of Directors, and the challenges of the cor ...

26 may, 2022

Top Key Findings. Approaching the Future 2022

This document visually synthesizes the key findings from Approaching The Future 2022, an a ...