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Transformations in the purchase funnel: How the marketing and communication strategy affects the launch of a product or service (Acceso & Corporate Excellence, 2015)

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23 november, 2015

Transformations in the purchase funnel: How the marketing and communication strategy affects the launch of a product or service (Acceso & Corporate Excellence, 2015)

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23 november, 2015

Comunicación

Transformations in the purchase funnel: How the marketing and communication strategy affects the launch of a product or service (Acceso & Corporate Excellence, 2015)

The Internet and other new technologies have given a voice to consumers. In the current pu ...

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