25 november, 2021
Valoración de los intangibles
The value of intangibles in a fast-paced world and the role of the business movement
Welcome and opening by Eduardo Navarro, President of Corporate Excellence and Director of ...
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25 november, 2021
Valoración de los intangibles
The value of intangibles in a fast-paced world and the role of the business movement
Welcome and opening by Eduardo Navarro, President of Corporate Excellence and Director of ...
6 may, 2021
Alineamiento y cultura corporativa
Approaching the Future 2021: Trends in reputation and management of intangibles
One year after the start of the pandemic, we published a new edition of Approaching the Fu ...
15 december, 2020
Internacionalización
Executive Summary: The Global PR & Communication Model
Executive Summary "The Global PR & Communication Model", research carried out jo ...
15 december, 2020
Internacionalización
Full Report: The Global PR & Communication Model
Executive Summary "The Global PR & Communication Model", research carried out jo ...
19 may, 2020
Valoración de los intangibles
Top 15. Approaching the Future 2020
This document summarizes in a visual way the 15 main learnings from Approaching The Future ...
19 may, 2020
Valoración de los intangibles
Approaching the Future 2020 Executive Summary
This document synthesizes the key ideas of the report Approaching The Future 2020 on trend ...
Conference
19 may, 2020Approaching The Future 2020. Materials about the report and presentation
COVID-1928 november, 2017
Estrategia
Global Intangible Finance Tracker (GIFT 2017). Symposium
Dialogue between David Haigh (CEO, Brand Finance) and Ángel Alloza (CEO, Corporate ...
28 november, 2017
Estrategia
Global Intangible Financial Tracker (GIFT) 2017. Presentation
David Haigh (CEO, Brand Finance) explains the key points of the report GIFT 2017. The Bran ...
28 november, 2017
Vídeos
Global Intangible Finance Tracker (GIFT) 2017. Introduction
Spanish presentation of The Brand Finance Global Intangible Finance Tracker (GIFT™), ...
28 november, 2017
Estrategia
Global Intangible Finance Tracker (GIFT) 2017. Conclusions
The Brand Finance Global Intangible Finance Tracker (GIFT™) is the world’s mos ...
15 july, 2016
Valoración de los intangibles
«Global Intangible Financial Tracker 2016». Presentation by David Haigh
David Haigh (CEO, Brand Finance) explains the key points of the report GIFT 2017. The Glob ...
15 july, 2016
Valoración de los intangibles
Global Intangible Financial Tracker 2016. Colloquium
Presentation of the study Global Intangible Finance Tracker 2016 where David Haigh (CEO, B ...
30 november, 2015
Valoración de los intangibles
Corporate Reputation: The Economy of Intangibles and Reputation
We are entering a new economic cycle that can be labelled “the economy of intangible ...
20 march, 2015
Estrategia
Best practices and future challenges in Corporate Reputation management
Most of the efforts aimed at improving corporate reputation today are focused on the impac ...
activity
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