FILTROS

close
arrow_drop_down
185 results

Published by Unai Admin

17/07/2025

--- This course is conducted in Spanish ---Every organization must focus on its long-term risk factors and prepare, strengthen or update its risk mitigation strategies. Learn how to turn risks into opportunities in the focused online course ESG+T Strategic and Reputational Risk Management taught by the international expert in strategic risks and opportunities, Andrea Bonime-Blanc, CEO and founder of GEC Risk Advisory and member of the Scientific Committee of Corporate Excellence- Center for Reputation Leadership.Course content:

  • MODULE 1: Introduction to strategic risks in the global and business context
  • MODULE 2: What is reputational risk and ESG+T?
  • MODULE 3: Reputational risk management w...

  • Published by Unai Admin

    05/08/2025

    The Corporate Affairs Survey 2025 report, prepared by the Oxford University Centre for Corporate Reputation in collaboration with GlobeScan, analyzes how the Corporate Affairs function is evolving in a global context marked by geopolitical, technological, and socioeconomic transformation. Based on a survey of 245 senior leaders in the Corporate Affairs sector from 44 countries, the study offers an updated view of the challenges, priorities, and opportunities facing this strategic function.Key findings include:

  • Geopolitical risk is the main concern for the function. 76% of professionals are concerned about this challenge.
  • Macroeconomic instability and regulatory pressure are increasing in importance, especially in Europe, wher...

  • Published by Unai Admin

    17/07/2025

    Presentamos los resultados para Bolivia de la 10ª edición del informe Approaching the Future. Tendencias en reputación y gestión de intangibles. El estudio, elaborado anualmente por Corporate Excellence – Centre for Reputation Leadership en colaboración con CANVAS Estrategias Sostenibles, identifica las prioridades de las organizaciones, los ámbitos a los que dedican mayor inversión y los retos a los que se enfrentan, convirtiéndose en una herramienta clave en la toma de decisiones estratégicas. Su metodología se compone de una encuesta realizada a 2.200 profesionales de empresas de Iberoamérica y un análisis cualitativo a un panel de 9 expertos en intangibles, asuntos corporativos y geopolítica.   Estos son algunos de los principales resul...

    Published by Unai Admin

    17/07/2025

    Executive summary Approaching the Future 2024. Trends in reputation and management of intangibles. This document summarises the main results presented in the 9th edition of Approaching the Future. 9 intangible trends have a direct impact on the business agenda. Discover the importance that the 2,200 professionals consulted give to these trends and which are the work areas in which organisations focus their efforts as a priority. Key data on Approaching the Future 2024:

  • Corporate reputation management and reputational risk mitigation becomes the top priority for companies.
  • Corporate communication is the area to which organisations devote the most effort, resources and energy. For the second consecutive year, communication i...

  • Published by Unai Admin

    17/07/2025

    Approaching The Future. Trends in Reputation and Management of Intangibles is the report that Corporate Excellence publishes annually in collaboration with Canvas Sustainable Strategies, which analyses the impact of intangibles on the business agenda.This 9th edition identifies 9 key trends based on a sample of almost 2,200 professionals surveyed.

    Published by Unai Admin

    17/07/2025

    Relive the presentation of the global results of Approaching the Future 2024. Trends in Reputation and Intangible Management, a report by Corporate Excellence in collaboration with CANVAS Sustainable Strategies and with Global Alliance as the worlwide partner, that analyses the impact of intangibles on the business agenda.The following speakers participated in this presentation of the 9th edition:

  • Ángel Alloza - CEO, Corporate Excellence – Centre for Reputation Leadership
  • Clara Fontán - Director of Intelligence and Operations, Corporate Excellence – Centre for Reputation Leadership
  • Justin Green - President and CEO, Global Alliance for Public Relations ...

  • Published by Unai Admin

    17/07/2025

    Approaching the Future 2024. Trends in reputation and management of intangibles is the 9th edition of the report that Corporate Excellence – Centre for Reputation Leadership prepares annually in collaboration with CANVAS Sustainable Strategies and the Global Alliance for Public Relations and Communication Management as a worldwide partner. This study, which analyses the impact of intangibles on the business agenda and on strategic decision-making, is a reference for understanding what the priorities of organisations are today, the issues to which they dedicate the most resources and the challenges and difficulties they face. The exponential increase in the sample – nearly 2,200 professionals – has allowed the report to delve into:

  • ...

  • Published by Unai Admin

    17/07/2025

    Discover the main data of the global results of Approaching the Future 2024. Trends in Reputation and Intangible Management, a report by Corporate Excellence in collaboration with CANVAS Sustainable Strategies and with Global Alliance as the worlwide partner, that analyses the impact of intangibles on the business agenda. The following speakers participated in this presentation of the 9th edition:

  • Ángel Alloza - CEO, Corporate Excellence – Centre for Reputation Leadership
  • Clara Fontán - Director of Intelligence and Operations, Corporate Excellence – Centre for Reputation Leadership See all the complementary materials of the report here.

  • Published by Unai Admin

    17/07/2025

    Do you want to know the most important trends in intangibles for companies? Approaching the Future 2024 identifies the trends that impact the business agenda into three levels of relevance.

  • First level: Corporate reputation, urgency and competitive advantage for companies Responsible leadership for the business transformation that society demands Sustainability in the face of a paradigm shift Corporate purpose, strategic pillar and driver of transformation
  • Second level: Communication at the heart of business strategy Cybersecurity in the spotlight Conscious, connected and committed brands
  • Third level: The future of work in redefinition: towards hybrid, coll...

  • Published by Unai Admin

    17/07/2025

    Presentation of results Approaching the Future 2024. Trends in reputation and management of intangibles. The 9th edition of this report identifies 9 trends in intangibles that have a direct impact on the business agenda, where corporate reputation and communication are consolidated as the most important and most worked on trends, respectively. The presentation is only available with a subscription to the Reputation Knowledge Center. See all the complementary materials of the report here.

    Published by Unai Admin

    18/07/2025

    The 9th edition of the report created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and Global Alliance for Public Relations and Communication Management collects the 9 major trends in intangible asset management that are currently shaping the business agenda.  Corporate reputation and reputational risk occupy the top spot in the relevance ranking, and they have seen the greatest increase in resources and investment since the previous edition (+7.8 points).  Corporate communication is the trend being worked on the most by companies and the area where senior management invest more resources, demonstrating it strategic role as an essential aspect of the business model of the future. In a global climate of geopol...

    Published by Unai Admin

    18/07/2025

    Approaching The Future. Trends in Reputation and Intangibles Management is the report that Corporate Excellence publishes annually in collaboration with Canvas Sustainable Strategies, and Global Alliance as the worldwide partner, where the impact of intangibles on the business agenda is analyzed.In this 9th edition, 9 key trends are identified based on a sample of almost 2,200 professionals surveyed. The exponential increase in the sample allows:

  • To make a comparison between the most relevant trends and those most worked on by organizations, with corporate reputation being the top priority for 6 out of 10 professionals and corporate communication being the trend to which 54.4% of companies devote the most resources and efforts.
  • Published by Unai Admin

    17/07/2025

    The Toolkit in Reputation and Intangible Assets is an essential 100% online and interactive training course from Corporate Excellence - Centre for Reputation Leadership, aimed at all those professionals who are looking for training and technical tools to manage the intangible assets of your organization.It is availble in english and spanish.Download the brochure to know more. 

    Published by Unai Admin

    17/07/2025

    Corporate Excellence is a clear example that, in order to generate applied knowledge, innovate, and improve, collaboration and shared learning are key. So much so that the role and contribution of Corporate Excellence have been the subject of study in the paper Intermediaries of Innovation: A Case Study in Intangibles, recently published in the European Journal of Applied Business Management. In this paper, our foundation is classified as an intermediary of innovation for seeking solutions in the strategic management of intangibles through innovative and collaborative methods grounded in a fundamental principle: the transfer of knowledge among professionals facing the same concerns and challenges, regardless of the sector in which their organization operates.At Corporate Excellence, we are...

    Published by Unai Admin

    18/07/2025

  • The 9th edition of the report created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and Global Alliance for Public Relations and Communication Management collects the 9 major trends in intangible asset management that are currently shaping the business agenda.
  • Corporate reputation and reputational risk occupy the top spot in the relevance ranking, and they have seen the greatest increase in resources and investment since the previous edition (+7.8 points).
  • Corporate communication is the trend being worked on the most by companies and the area where senior management invest more resources, demonstrating it strategic role as a...

  • Published by Unai Admin

    18/07/2025

    Comunicación, sostenibilidad y reputación, tres intangibles clave y estratégicos para toda organización. Su nivel de importancia, autoridad y esfuerzos dedicados a estas áreas quedan reflejados en Approaching the Future 2023:​​ 

  • La comunicación corporativa es la tendencia más trabajada por las organizaciones. En más de la mitad de las empresas (52%), la comunicación organizacional es la tendencia que recibe más atención y recursos de la alta dirección (56%), lo que deja patente su enorme relevancia estratégica. ​​​
  • La sostenibilidad se consolida en las estrategias y en los modelos de negocio: ​la ​sostenibilidad es la tendencia m&...

  • Published by Unai Admin

    17/07/2025

    Video summary of the International Reputation Week congress. It was organized by the University of Navarra and Corporate Excellence, and had more than 200 attendees from 20 countries, around 50 speakers and was promoted by sponsors such as Santander and Telefónica, DKV and LLYC, or Reputation Lab and Trust Maker. The congress was divided into two blocks, one dedicated to corporate reputation with a great presence of business vision, and a second block dedicated to the reputation of universities with a great presence of academic vision. Throughout the four days we talked about:

  • Reputation, corporate governance and ESG strategy
  • Reputation and sustainability. Communication and stakeholders. Leadership and strategy ...

  • Published by Unai Admin

    18/07/2025

    Approaching the Future 2023. Trends in Reputation and Intangible Asset Management is the eighth edition of this annual report, created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and worldwide partner Global Alliance for Public Relations and Communication Management. This report aims to deepen business practices and drive innovation in reputation and intangible asset management. This study was developed using a methodology that combines qualitative and quantitative techniques to explore the key trends that are driving the corporate agenda.Professionals agree that the most relevant trends are related to the raison d’être of organisations and corporate values. This result reflects an increased awareness of th...

    Published by Unai Admin

    17/07/2025

    Top Learning Points of Approaching the Future 2023. Trends in Reputation and Intangible Asset Management.One-page executive summary of the eighth edition of this annual report, created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and worldwide partner Global Alliance for Public Relations and Communication Management. This report aims to deepen business practices and drive innovation in reputation and intangible asset management. Approaching the Future 2023 presents 10 major trends that are shaping the business agenda, offering a cross-cutting and interconnected view of all analysed trends:

  • Sustainability and ESG integrated into business mode...

  • Published by Unai Admin

    18/07/2025

    The 8th edition of the report created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and Global Alliance for Public Relations and Communication Management collects the 10 major trends in intangible asset management that are currently shaping the business agenda. Corporate communication, the trend being worked on the most by companies. Madrid, July 13th 2023.- The integration of sustainability and environmental, social and governance (ESG) criteria into core business strategies is now the most relevant aspect for organisations in terms of intangible asset management. It is also one of the priorities that companies are now working on the most, along with corporate communication and all aspects related to digitalisatio...

    Published by Unai Admin

    17/07/2025

    Video teaser Approaching the Future 2023. Trends in reputation and management of intangibles. This video presents the 10 trends identified in this edition, ten areas that are connected and related to each other, unable to explain one without the other. And it also previews some of the highlights from the report one minute. Consult here all the supplementary materials of the report.

    Published by Unai Admin

    17/07/2025

    Full Report of Approaching the Future 2023. Trends in Reputation and Intangible Asset Management.It is the eighth edition of this annual report, created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and worldwide partner Global Alliance for Public Relations and Communication Management. This report aims to deepen business practices and drive innovation in reputation and intangible asset management. Approaching the Future 2023 presents 10 major trends that are shaping the business agenda, offering a cross-cutting and interconnected view of all analysed trends:

  • Sustainability and ESG integrated into business models
  • Published by Unai Admin

    17/07/2025

    Executive Summary of Approaching the Future 2023. Trends in Reputation and Intangible Asset Management. It is the eighth edition of this annual report, created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and worldwide partner Global Alliance for Public Relations and Communication Management. This report aims to deepen business practices and drive innovation in reputation and intangible asset management.  Approaching the Future 2023 presents 10 major trends that are shaping the business agenda, offering a cross-cutting and interconnected view of all analysed trends:

  • Sustainability and ESG integrated into business models
  • Published by Unai Admin

    17/07/2025

    Trends map of Approaching the Future 2023. Trends in Reputation and Intangible Asset Management. An infographic of the eighth edition of this annual report, created by Corporate Excellence - Centre for Reputation Leadership in collaboration with CANVAS Sustainable Strategies and worldwide partner Global Alliance for Public Relations and Communication Management. This report aims to deepen business practices and drive innovation in reputation and intangible asset management.  Approaching the Future 2023 presents 10 major trends that are shaping the business agenda, offering a cross-cutting and interconnected view of all analysed trends:

  • Sustainability and ESG integrated into business models
  • Published by Unai Admin

    17/07/2025

    --- This course is conducted in Spanish ---Reputation is a feeling of admiration, respect and trust that is generated by doing and communicating what is relevant and is aligned with the expectations of the stakeholders. It is the most important intangible: the higher the reputation, the greater the support (purchase, recommendation, investment, etc.), profitability and social license to operate.The Corporate Excellence - Center for Reputation Leadership "Create your own advanced corporate reputation plan" bootcamp will provide you with the tools and knowledge necessary to manage each of the variables that reputation includes autonomously, systematically and in a planned way.Modality: OnlineNext edition: June 2023 (pending date confirmation)*Do not hesitate to write to us wit...

    Published by Unai Admin

    18/07/2025

    On the occasion of the 2022 Intangible Metrics Innovation Congress organized by Corporate Excellence - Center for Reputation Leadership, Kantar Insights has presented its reputation metric "eMotionRep by Kantar". This metric, generated after an exhaustive process of research, analysis and review, and validated by Corporate Excellence, has been designed to feed the decisions of organizations and add value, providing more actionable and operational insights that really help in the transformation of companies. towards a more sustainable and resilient management model. With a flexible approach, in which customization coexists with comparability, Kantar Insights has designed a universal measurement model that can be adapted to each reality of the corporation. The eMotionRep by Kantar...

    Published by Unai Admin

    17/07/2025

    Video of the data of Approaching the Future 2022. Trends in reputation and management of intangiblesSummary video with key results of Approaching the Future 2022. Trends in reputation and management of intangibles.Ángel Alloza, CEO Corporate Excellence - Center for Reputation Leadership, and Clara Fontán, Director of Intelligence & Knowledge of Corporate Excellence - Center for Reputation Leadership, summarize the main ideas of the seventh edition of this study, which has established itself as an essential tool for understanding the main global trends in reputation and management of intangibles.In this new edition we observe how, after the impact of the pandemic, organizations are redefining their priorities to respond to a reality in full transformation chara...

    Published by Unai Admin

    17/07/2025

    Article published by José Antonio Alfaro Tanco and Mónica Recalde Viana, both professors at the University of Navarra. And presented within the framework of the XXXI International Conference of ACEDE. The objective of this article is to explore the factors that influence the evolution of an intermediary specialized in intangibles. And to do this they analyzed a case study based on Corporate Excellence – Center for Reputation Leadership: a foundation
    of public interest promoted by the business sector but with a non-profit nature.Findings reveal two main functions as intermediary of innovation:

  • access to and acquisition of dispersed knowledge about the management of intangibles on an innovation and ecosystem network.
  • Published by Unai Admin

    17/07/2025

    Relive the launch event of the Global Results of Approaching the Future 2022. Trends in Reputation and Management of Intangibles, which is annually prepared by Corporate Excellence – Center for Reputation Leadership and CANVAS Sustainable Strategies.Program:13:00    Introduction and welcoming remarks  Ángel Alloza, CEO Corporate Excellence - Centre for Reputation Leadership    Justin Green, President & CEO Global Alliance for Public Relations and Communication Management Clara Fontán, Director of Intelligence & Knowledge Corporate Excellence - Centre for Reputation Leadership 13:15    Approaching the Future: 2022 Key findingsÁngel Alloza, CEO Corporate Excellence - Centre for Reputation Leadershi...

    Página

    of 6

    arrow_drop_down