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21
results
27 april, 2016
Comunicación
Digital Engagement: Shell case study
Presentation by Björn Edlund, Arthur W. Page Society vice-president, one of the main ...
8 january, 2015
Reputación & Riesgos Reputacionales
Pirelli: Managing Reputation Risks
Coherence and transparency are key elements to gain and generate trust. The best companies ...
28 may, 2011
Sostenibilidad
Ben&Jerry's: CSR challenges and opportunities when creating a business and making it grow
Ben & Jerry’s has been one of the first firms in the US that from its outset applied ...
28 may, 2012
Comunicación
Correos: Reinventing the postal system: how to build the online positioning of a paper company
How can you develop and strengthen, in a short space of time, the digital positioning of a ...
24 february, 2011
Asuntos Públicos
La Fageda: A responsible, committed style of leadership
What do leadership and personal responsibility have in common? And what do groundbreaking ...
22 march, 2015
Comunicación
Best examples of reputation management: international experience
Creation of new corporate brands, integration of media analysis into the reputation manage ...
24 april, 2013
Asuntos Públicos
Vestas and a new model of humanistic capitalism
Does the need to manage reputation in companies play a part in bringing about change in th ...
24 february, 2012
Marca
The Case of Mahou-San Miguel, a Success Strategy for Commercial Brands
What do product brands have to do in order to shorten the distance between themselves and ...
6 april, 2015
Comunicación
The new digital ecosystem had a strong impact in the way companies relate to citizens and ...
28 september, 2012
Reputación & Riesgos Reputacionales
El impacto de la reputación en la satisfacción del cliente
Documento de Buenas Prácticas elaborado por el Foro de Reputación Corporativ ...
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