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- Agenda 2030 & ODS (21)
- Alineamiento y Cultura Corporativa (21)
- Analytics & Big Data (4)
- Bienestar y Engagement (3)
- Chief Communications Officer (26)
- Co-Creación (2)
- Comunicación Externa (17)
- Comunicación Política (1)
- Consumidores (11)
- COVID-19 (14)
- Digitalización (19)
- Diplomacia Corporativa (3)
- Diversidad & Inclusión (18)
- Empleados (13)
- Empresa Con Futuro (8)
- Estrategia (37)
- Ética (19)
- Fake News y Desinformación (2)
- Global Issues (23)
- Gobierno Corporativo (15)
- Indicadores No Financieros (6)
- Innovación (18)
- Internacionalización (3)
- Liderazgo (80)
- Lobby (1)
- Marca Corporativa (24)
- Marketing (6)
- Medios Sociales (2)
- Propósito & Valores (46)
- Publicidad & Patrocinios (3)
- Rankings & Premios (3)
- Reputación Del CEO (10)
- Reputación País (1)
- Reporting No Financiero (3)
- Riesgo Reputacional (28)
- Sostenibilidad & Responsabilidad Social (32)
- Stakeholder Engagement (19)
- Storytelling & Narrativa (2)
- Tendencias (29)
- Valoración De Los Intangibles (9)
- Comunicación Interna (14)
- Transparencia (22)
15 december, 2020
Comunicación
The Global PR & Communication Model launch
The Global Alliance for Public Relations and Communication Management in partnership with ...

Conference
15 may, 2020Approaching The Future 2020. Materials about the report and presentation
Marca12 march, 2020
Marca
What does your brand stand for? Why purpose is key to competitive agility
In an era of radical visibility, technology and media have given individuals the power to ...
10 february, 2020
Propósito & Cultura
From Governance to Purpose to the Fundamental Reshaping of Finance
Since 2012, Larry Fink, Chairman and CEO of BlackRock – the world’s largest fu ...
16 april, 2019
Comunicación
Alberto Lopez-Valenzuela (Alva Group) talks about the Connecting Leader
Over the last twenty-five years, we have seen a dramatic shift in the balance of power fro ...
10 february, 2018
Reputación & Riesgos Reputacionales
Research on Corporate Reputation. Conversation
Colloquium on Corporate Reputation organized by Corporate Excellence where Craig Carroll e ...

1 december, 2017
Reputación & Riesgos Reputacionales
Beyond social responsibility: connecting with society
Company leaders are the ones who can integrate the porpose on the business, it is all abpu ...
1 december, 2017
Marca
Businesses guided by values are more successful and have a greater social impact
Can a business and its activities be transformed without before changing its organizationa ...
1 november, 2017
Propósito & Cultura
The importance of purpose to connect with employees
Document prepared by Corporate Excellence – Centre for Reputation Leadership. It con ...
10 april, 2017
Reputación & Riesgos Reputacionales
What makes a CEO 'exceptional'?
We assessed the early moves of CEOs with outstanding track records; some valuable lessons ...
10 november, 2016
Marca
Why “HOW” is more important than “WHAT” in the battle for differentiation
The main idea of the book is that in the era of behavioural economics, it does not matter ...
10 november, 2016
Marca
The most relevant brands in the United States
At Prophet, we believe that the strongest brands are the ones that are relentlessly releva ...
2 september, 2016
Sostenibilidad
CEO Decision-Making for Sustainability
CEOs play a crucial role in fostering an environment that supports embedding sustainabilit ...
12 june, 2016
Asuntos Públicos
Navigating Today's Complex World
The presentation «Navigating Today's Complex World. An Action-Focused Workshop f ...
3 june, 2016
Comunicación
The new CCO. Conference by Roger Bolton (Arthur W. Page Society)
Conference by Roger Bolton (President, Arthur W. Page Society) about the role of the CCO. ...
3 june, 2016
Comunicación
The new CCO. Dialogue between Roger Bolton and Bjorn Edlund
Conference by Bjorn Edlund (Vice President, Europe, Middle East & Africa, Arthur W. Page S ...
25 april, 2016
Reputación & Riesgos Reputacionales
When Star CEOs and Star Analysts Disagree, the Market Trusts the Analysts
What matters more for investors determining what a company is worth: the company’s r ...
8 january, 2016
Reputación & Riesgos Reputacionales
Leadership and trust emerge from true willingness to work for others
Document prepared by Corporate Excellence – Centre for Reputation Leadership and amo ...
8 january, 2016
Reputación & Riesgos Reputacionales
Creating the dream workplace for the most talented professionals
How would the best place to work if we could design it from scratch? What would its leader ...
8 january, 2016
Reputación & Riesgos Reputacionales
Corporate reputation: the result of a culture of shared values
Document prepared by Corporate Excellence – Centre for Reputation Leadership and amo ...
30 november, 2015
Reputación & Riesgos Reputacionales
Corporate Reputation: The Economy of Intangibles and Reputation
We are entering a new economic cycle that can be labelled “the economy of intangible ...

29 july, 2015
Asuntos Públicos
Ethical leadership: solidarity, respect and dialogue are essential values to promote social change
The clash between economical and social elements caused by the big global economic crisis ...
29 july, 2015
Reputación & Riesgos Reputacionales
The current age of hyper transparency requires more public presence of corporate managers. ...
20 july, 2015
Asuntos Públicos
Gender Diversity and Leadership
Promoting multidimensional teams has a positive impact on business outcomes. Female presen ...
20 july, 2015
Asuntos Públicos
For Leadership Based on Values and Quality: When Ethics and Efficiency Work Towards the Same Goal
Talking about leadership today means talking about the search for new reference points, ex ...
20 november, 2014
Comunicación
Roger Bolton (Arthur W. Page Society) talks about the new communication model
Roger Bolton, President of Arthur W. Page Society – and a member of Corporate Excell ...
20 november, 2014
Comunicación
As the old saying goes, if you don’t communicate, you don’t exist. Today, in o ...
19 october, 2014
Comunicación
CCO and Its New Role in Organizations: Improve Reputation and Ensure Sustainability
Companies are no longer isolated from the outer world. They depend on the social context a ...
20 august, 2014
Comunicación
Building Belief - A new model for activating corporate character and authentic advocacy
PowerPointsobre “Creencias compartidas - el nuevo modelo de comunicación&rdqu ...
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