17 december, 2020

The Global PR & Comm Model [Express presentation]

Express presentation of The Global PR & Communication Model launch. A new model created by ...

28 april, 2017

Learnings Cibecom: developments and trends in communication, reputation, sustainability and transparency

The 1st edition of CIBECOM (Ibero-American Summit for Strategic Communication), marks the ...

16 january, 2017

The End of Globalisation?

For most of the past 25 years, globalisation was seen as an unstoppable force, as sure to ...

16 january, 2017

The future world order

International politics for most of the past quarter century was relatively straightforward ...

21 july, 2016

Brands with a Conscience

Document prepared by Corporate Excellence – Centre for Reputation Leadership, and am ...

12 june, 2016

Navigating Today's Complex World

The presentation «Navigating Today's Complex World. An Action-Focused Workshop f ...

8 march, 2016

A solidarity company can increase its corporate reputation levels before its stakeholders

Edison Paul Tabra Ochoa claims in his book that a solidarity company can increase its corp ...

18 december, 2015

Strategic Management of Public Affairs

Management of pubic affairs fosters reputation intelligence and offers more information so ...

20 july, 2015

Gender Diversity and Leadership

Promoting multidimensional teams has a positive impact on business outcomes. Female presen ...

11 july, 2015

Building Bridges Between the Society and Companies is Key to Recovering Trust and Leadership

The current context of social, technological and environmental changes presents great oppo ...

28 may, 2015

Insights&Trends. European citizen participation: increasing citizen identification with the European Union

The best way to guarantee the reassessment of the European unification process, its renewa ...

21 april, 2015

How to Implement a Strategy of Transparency

This technical note wasdeveloped by Corporate Excellence – Centre for Reputation Lea ...

22 october, 2014

Christophe Guibeleguiet (GlobeScan) talks about the «GlobeScan Radar 2014»

Interview with Christophe Guibeleguiet, CoCEO GlobeScan, at the workshop «Gesti&oacu ...

20 august, 2014

Global trends on business and society

PowerPoint sobre “Global trends in business and society (Tendencias globales del neg ...

29 july, 2014

The Importance of Sustainability for Reputation and Measurement of the Social Impact on Business

An on-going and active dialogue, beneficial both for the company and the society, is the f ...

21 april, 2014

Company and Human Rights: Trends and Tools

This technical notewas developed by Corporate Excellence – Centre for Reputation Lea ...

4 april, 2014

Building Conscious Capitalism by Inspiring People and Stakeholders

Profits for a company are like red blood cells for people, but are profits the only thing ...

4 april, 2014

Why are Brands Able to Transform Organisations and People’s Way of Life?

The phenomenon of brands has transformed the economy and people’s way of life all ar ...

3 april, 2014

Book Summaries. Becoming a Citizen Brand is the Best Way of Building an Excellent Reputation

If a company understands and shares the concerns and aspirations of its stakeholders, it m ...

1 january, 2014

Trust, Key to Achieve Legitimacy and Credibility

Traditional institutions are undergoing a crisis of leadership as a result of reputational ...

24 april, 2013

Vestas and a new model of humanistic capitalism

Does the need to manage reputation in companies play a part in bringing about change in th ...

24 september, 2012

Making a business grow and internationalise in the global context of the new reputation economy

Expanding a company across borders requires a solid reputation: Support measures in the fo ...

4 september, 2012

Sam Mountford (GlobeScan) talks about the «GlobeScan Radar»

Sam Mountford (Director of Global Insights, Globescan), explains us the main points of the ...

24 july, 2012

Global Trust in Institutions and Businesses Down, but Trust in Peers and Experts Up

What is the objective of brand valuation? Is it possible to accurately express the value o ...

24 june, 2012

The society of reputation: a mechanism of social selection and self-regulation

From the biological point of view, reputation may be considered a mechanism of social sele ...

24 december, 2011

Identifying and prioritizing stakeholders correctly, the key to good crisis management

Stakeholders management has, since the 80’s, been the paradigm that has transformed ...

24 november, 2011

Doing business with the world: social changes and future trends that will affect CSR

A series of global challenges means doing business is becoming much more complex than it u ...