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19 october, 2012
Comunicación
In times of uncertainty, confidence is undermined – causing widespread doubt and sce ...

Conference
18 october, 2012New developments and trends in sustainability communications
Sostenibilidad17 october, 2012
Sostenibilidad
New developments and trends in sustainability communications
To succeed in this endeavor PR Professionals need to understand that the paradigm for CSR/ ...


10 october, 2012
Comunicación
The Communications in the Age of Engagement
Conference by Robert Phillips (President and CEO, Edelman EMEA) at the workshop «La ...
10 october, 2012
Marca
In order to win, one has to align. Such is the conclusion made by Cees B. M. van Riel, Pro ...
10 october, 2012
Comunicación
Lecture: A New Model for Corporate Communications by Roger Bolton at The Global CCO Program
Conference at The Global CCO Program by Roger Bolton (president, Arthur W. Page Society) o ...
8 october, 2012
Sostenibilidad
Remuneration, training and diversity – issues supervised by the Boards of publicly traded companies
This document analyzes the evolution of Boards of Directors, and the challenges of the cor ...
28 september, 2012
Reputación & Riesgos Reputacionales
El impacto de la reputación en la satisfacción del cliente
Documento de Buenas Prácticas elaborado por el Foro de Reputación Corporativ ...
24 september, 2012
Asuntos Públicos
Making a business grow and internationalise in the global context of the new reputation economy
Expanding a company across borders requires a solid reputation: Support measures in the fo ...
24 september, 2012
Marca
Overview of the Best Academic and Consulting Models Used for Evaluation of Brands
What are the best perspectives and aspects for analysing the most important intangible ass ...
24 september, 2012
Reputación & Riesgos Reputacionales
The CEO’s role in reputation building and in recovery after a crisis situation
Ranging from an unplanned departure or succession, through the setting of a companies visi ...
21 september, 2012
Reputación & Riesgos Reputacionales
Nicolas Trad (Reputation Institute) talks us about reputation management
Nicolas Trad, Executive Partner at Reputation Institute, explain to us about the main chal ...
21 september, 2012
Reputación & Riesgos Reputacionales
Wolfang Boffo (Munich Re) explain to us what is the meaning of a reputational risk
Wolfang Boffo, Head of Client Management Munich Re, explain to us what is the meaning of a ...

News
21 september, 2012Spain continues to be one of the countries with the best reputation among G8 consumers
20 september, 2012
Reputación & Riesgos Reputacionales
Media reporting will not stop, be it print, television or, sometimes even worse, social me ...
16 september, 2012
Reputación & Riesgos Reputacionales
There are two key factors that contribute to the reputation of a company when it decides t ...

13 september, 2012
Reputación & Riesgos Reputacionales
Benedikt Schermutzki (Munich Re) talks about innovativing reputational risk solutions
Benedikt Schermutzki, Head of New Risk Solutions Munich Re, talks about the significant de ...
12 september, 2012
Sostenibilidad
Interview with Larry Parnell, Director at the GSPM, George Washington University
Interview with Larry Parnell, Associate Professor and Director at the Graduate School of P ...
5 september, 2012
Reputación & Riesgos Reputacionales
Media reporting will not stop, be it print, television or, sometimes even worse, social me ...
4 september, 2012
Asuntos Públicos
Sam Mountford (GlobeScan) talks about the «GlobeScan Radar»
Sam Mountford (Director of Global Insights, Globescan), explains us the main points of the ...
24 august, 2012
Comunicación
Winning over stakeholder support, a key element in the internationalisation of reputation
The strength of a company starts from within. Its employees must be the first to understan ...
24 august, 2012
Comunicación
Reputation: the Future of Corporate Communication
Understand the new circumstances, adapt to them and win: communication and public relation ...
8 august, 2012
Comunicación
Communications in the Age of Engagement
The shift will bring inevitable challenges - a social, networked world cannot move forward ...
29 july, 2012
Métricas
The relation between perception and reality: evaluating reputation in offline and online media
Traditional and digital media present an ongoing challenge to companies, given that they c ...
24 july, 2012
Reputación & Riesgos Reputacionales
Global Trust in Institutions and Businesses Down, but Trust in Peers and Experts Up
What is the objective of brand valuation? Is it possible to accurately express the value o ...

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