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- Agenda 2030 & ODS (19)
- Alineamiento y Cultura Corporativa (32)
- Analytics & Big Data (7)
- Bienestar y Engagement (4)
- Chief Communications Officer (30)
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- COVID-19 (12)
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- Reputación Del CEO (8)
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- Reporting No Financiero (9)
- Riesgo Reputacional (30)
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- Stakeholder Engagement (24)
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3 june, 2016
Comunicación
Bjorn Edlund (Arthur W. Page Society) talks about the new role of the CCO
Interview with Bjorn Edlund (Vice President, Europe, Middle East & Africa, Arthur W. Page ...
3 june, 2016
Comunicación
The new CCO. Conference by Roger Bolton (Arthur W. Page Society)
Conference by Roger Bolton (President, Arthur W. Page Society) about the role of the CCO. ...
11 may, 2016
Sostenibilidad
Business has an integral role in creating a thriving society in a thriving environment. Em ...
14 april, 2016
Comunicación
5th issue of the Online Comments Report, developed by Corporate Excellence and LLORENTE & ...
4 april, 2016
Comunicación
Online Comments Report 2016 (Executive Summary)
5th issue of the Online Comments Report, developed by Corporate Excellence and LLORENTE & ...
26 march, 2016
Marca
Retail Banking 2020. Evolution or Revolution?
To produce this paper, the authors integrated insights from PwC teams worldwide. They surv ...
8 january, 2016
Reputación & Riesgos Reputacionales
Achieving a good reputation based on coherence between internal values and external experiences
Connecting with stakeholders' expectations and becoming the company with which everyon ...

6 august, 2015
Comunicación
The role of the CCO is shifting and getting more strategic responsibility in corporate com ...
22 march, 2015
Comunicación
Best examples of reputation management: international experience
Creation of new corporate brands, integration of media analysis into the reputation manage ...
20 march, 2015
Reputación & Riesgos Reputacionales
Best practices and future challenges in Corporate Reputation management
Most of the efforts aimed at improving corporate reputation today are focused on the impac ...
8 january, 2015
Reputación & Riesgos Reputacionales
Focusing on value creation for stakeholders: applications of lean processes and systems
Auditing represents corporate culture, because it defines how a company thinks and behaves ...

20 august, 2014
Comunicación
Building Belief - A new model for activating corporate character and authentic advocacy
PowerPointsobre “Creencias compartidas - el nuevo modelo de comunicación&rdqu ...
20 august, 2014
Marca
PowerPoint sobre “Consumer input”. Conferencia de Tim Wragg, CEO Millward Brow ...
13 june, 2014
Comunicación
A Hierarchy of Company Statements
Communication Challenges For Leaders • Lack of appreciation for the importance of ar ...
4 april, 2014
Marca
How Brand Ideal Helps to Achieve High Growth Rate and Financial Success
Apple, Mercedes, Disney, Heineken or Procter&Gamble – what makes these companies so ...
4 april, 2014
Marca
Making sense of business through a holistic view and a personal action of brands
Best organizations are able to adapt to change; they successfully overcome problems and fa ...
25 april, 2013
Reputación & Riesgos Reputacionales
The CEO's role in leading transformation
In today's business environment, companies cannot settle for incremental improvement, ...

1 january, 2012
Reputación & Riesgos Reputacionales
Corporate reputation, an increasingly important factor in making a purchasing decision
Two out of three consumers decide to avoid a commercial brand if they don’t trust th ...
24 october, 2011
Reputación & Riesgos Reputacionales
Four business strategies for protecting corporate reputation
Stakeholders increasingly expect companies to deliver greater transparency.Those organizat ...


Presentación del libro: LIDERAZGO ESTRATÉGICO Y GESTIÓN DE LA COMUNICACIÓN

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